CIO Technology Playbook 2023

Where Smarter Leads the Future

Businesses across vertical industries, both in technology savvy as well as emerging countries across Asia/Pacific are changing at blistering pace. Digital technologies are redefining the competitive landscape, lowering traditional barriers to entry. Data-driven innovation is underpinning businesses’ ability to deliver hyper-personalized customer experience, create new sources of revenue using value-added digital services built around existing products, as well as accelerating the design and delivery of new and exciting products and services that enhance customer experience.

The advent of digital technologies is having a profound impact on an organization’s sustainable competitive advantage, creating a paradigm shift in the role of CIOs who are now seen as disruptors and change transformation agents, which not only requires much greater collaboration with Line of Business but also a much deeper understanding of the business.

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