Meesho is India's largest marketplace for longtail/unbranded products. At Meesho, they have a lot of products with short life spans and it is important for them to react to key metrics associated with product performance and manage their inventory optimally. By using Amazon Forecast, Meesho were able to predict the demand forecasting of products weekly and daily with an increase in forecasting accuracy of 20% in comparison to their existing solution.
In this session, we will talk about how Meesho built an automated system using Amazon Forecast to improve forecasting accuracy on their increasing assortment of products.